The Potential of Web Typography

Firefox 3.5 is out now- go get that sucker!

The Mozilla Japan team asked that Craig Mod and I jointly write and design this demo page of what is now possible using Firefox’s new @font-face, a CSS rule implemented in Firefox’s latest 3.5 release which allows web designers to reference fonts not installed on end user machines.

(In other words: it allows web designers to store fonts on their server and reference them in CSS, regardless of what fonts the user browsing the page has installed.)

Look at it in Firefox- it is designed for that. It looks OK enough in Safari, but we’d rather have you see it in all its glory. Click around a bit and see what the future of typography for the web looks like….

We lucked out in getting Underware to agree to being our foundry partners in making this demo happen. The demo coincides with the release of their new typeface, Liza.

Original referring page on Mozilla’s site is here.

Thanks to Craig for dropping crazy hours with me on getting this project together. Shoutouts to Mozilla for their support, encouragement, and sheer radicalness!

Ian LYNAM
June 30, 2009

Poster Initiative 001

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I just started a new series of two-color posters called “Poster Initiative” that will be distributed for free around Tokyo. The first batch were dropped off at Nagi Shokudo last night and another went to Cafe Pause today. Poster Initiative 001 was printed in a series of 1,000.

Ian LYNAM
June 19, 2009

Chewing the Cud: Herbivores

Emergency Message to the MSM
June 1, 2009

From the desk of The Reporter Generalissimo

To Japan correspondents:

Please go and write an article about Japan’s soushokudanshi: the so-called herbivore men.

Now!

We don’t care that this is an old story in the Japanese media.

Sincerely,
The Reporter Generalissimo

PROGRESS REPORT:
CNN – “Japan’s ‘herbivore men’ — less interested in sex, money” (June 8, 2009)

Independent UK – “Japan’s Generation XX” (June 13, 2009)

Slate – “The Herbivore’s Dilemma” (June 15, 2009)

——–

Marxy sez: I will have some deeper thoughts on this soon…

W. David MARX
June 18, 2009

EXERCISE: LESSON 3

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What happens when you give two graphic designers and three programmers turntables, then team them up with a duo of professional sound artists?
THE ASS-SHAKING, MIND-BLOWING, BUDONKADONK-CLAPPING, EYE-REDDENING DANCE PARTY OF THE YEAR!!
If you are in Tokyo, you are obligated to make your way to Lesson Three of Exercise, the official unofficial dance party of IMG SRC/Non-Grid, Tokyo’s top web design and interactive agency.

Friday June 19th
@ Rubyroom Shibuya
11pm – 5am
¥1,500 including one FREE drink
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Get out from behind that monitor and get your sallow, pasty ass on the dance floor, motherfucker!!!

Ian LYNAM
June 17, 2009